The Explosive Role of AI in Vehicle Optimization, Diagnostics, and Personalization

Host
Chris Brodhead

Chris Brodhead helps ambitious businesses grow faster with bold, cinematic content and AI-powered video storytelling without the bloated costs or timelines of traditional video production. If that sounds like you, let’s talk.

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Dr. John Heinlein, Chief Marketing Officer at Sonatus, a global leader in vehicle software powering the shift toward software defined vehicles (SDVs) and AI-driven automotive innovation.

John brings a unique blend of deep engineering expertise — with degrees from Carnegie Mellon University and a Ph.D. in Electrical Engineering from Stanford — and more than two decades of senior leadership across marketing, automotive technology, business development, and system architecture.

We dig into:

  • How SDVs work and why vehicles are becoming more like data centers
  • The transition from 150+ hardware ECUs to flexible, upgradeable software platforms
  • How automakers harness vehicle data, intelligence, and AI to improve performance
  • The infrastructure needed to support next generation automotive experiences
  • The explosive role of AI in vehicle optimization, diagnostics, and personalization
  • Why the automotive industry is attracting top engineering talent again
  • Sonatus’ rapidly growing footprint in more than 5 million production vehicles (soon to be 6 million)
  • The behind-the-scenes look at building a modern automotive software stack


John also hosts The Garage by Sonatus, where he interviews top minds in vehicle software and mobility innovation.

Meeting with Chris